Revenue Flatlining? Time to Shock It Back to Life!

Hey there, fellow entrepreneurs! Edison here, owner of Prosperity Marketing LLC, and I’m not gonna sugarcoat it: revenue slumps stink. It’s like finding out your favorite coffee shop replaced your latte with lukewarm decaf. As a small business owner, you know this isn’t just about numbers on a spreadsheet; it’s about your passion, your team’s […]

The Ethics Model for Marketing with a Conscience

Today we’re ditching the “anything goes” marketing mentality and embracing a model that’s as honest as Abe Lincoln and as trustworthy as a golden retriever: the Ethics Model. Now, before you start picturing yourself wearing a halo or handing out free ethics textbooks with every purchase (though that would be a unique marketing strategy!), let […]

Stretch Your Marketing Muscles With The Rubber Band Model

Today we’re ditching the rigid marketing rulebook and embracing a model that’s as flexible as a yoga instructor and as resilient as a rubber chicken: the Rubber Band Model. Now, before you start picturing yourself contorting into impossible poses or launching rubber chickens at your competitors (though that could be a memorable marketing stunt!), let […]

Unlock Your Inner Marketing Champion With The Coaching Model

Today we’re trading in the marketing rulebook for a model that’s as empowering as a pep talk from your favorite coach and as insightful as a therapy session with a marketing guru: the Coaching Model. Now, before you start picturing yourself getting tackled by a marketing linebacker or lying on a couch confessing your marketing […]

The Delegation Model for Small Business Success

Today we’re tackling a topic that’s as tricky as parallel parking a semi-truck and as liberating as a weekend getaway: delegation. Now, before you start picturing yourself handing off your precious marketing campaigns to a team of untrained chimpanzees or jetting off to a tropical island while your business crumbles (though a marketing campaign featuring […]

Ignite Your Marketing Fire With The Motivation Model

Today we’re ditching the dry marketing textbooks and diving headfirst into the exhilarating world of motivation. Now, before you start picturing yourself giving a rousing locker room speech to your marketing team or offering them trophies for every email they send (though a little recognition never hurts!), let me explain. The Motivation Model isn’t about […]

Mastering the Art of Negotiation

Today we’re ditching the marketing megaphone and donning our finest negotiating hats. Now, before you start picturing yourself in a smoky backroom, cutting deals with shady marketing moguls (though that does sound intriguing!), let me clarify. Negotiation in marketing isn’t just about haggling over prices or striking backroom deals with influencers. It’s about understanding the […]

Mastering the Art of Persuasion

Today we’re delving into the fascinating world of influence and persuasion. Now, before you start picturing yourself as a marketing Svengali, hypnotizing customers with your irresistible sales pitch (though that would be an impressive trick!), let me clarify. Persuasion in marketing isn’t about manipulating your audience or using Jedi mind tricks to force them to […]

Weaving Your Web of Influence With The Network Model for Marketing

Today we’re ditching the “lone wolf” marketing mentality and embracing a model that’s as interconnected as the internet and as collaborative as a beehive: the Network Model. Now, before you start picturing yourself spinning webs in your office or buzzing around like a marketing bee (though that would be a buzzworthy campaign!), let me explain. […]

Marketing Harmony With The Stakeholder Model

We’re ditching the “me, myself, and I” marketing mentality and embracing a model that’s as inclusive as a group hug and as harmonious as a barbershop quartet: the Stakeholder Model. Now, before you start picturing yourself giving out free hugs at your next marketing event or serenading your customers with marketing jingles (though a catchy […]